What’s in a brand? Is it a name? A logo? In this episode of the Agency Rocket Show, hosts Liz and Chelsea unpack the essence of branding, revealing that the brands we love are far more complex below the surface. As veterans of the marketing industry, we take you behind the curtain and explore the multi-faceted traits that make up a brand… and how we facilitate the discovery of those traits within our own clientele. Every detail matters here: tune in for a journey through all five senses as we demonstrate how effective branding strategies evoke emotions and cultivate lasting connections.

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