In the world of entrepreneurship, the convergence of personal values and business endeavors is what shapes the essence of true success. Join hosts Liz and Chelsea this week on the Agency Rocket Show as we tackle the minefield of client selection. From navigating the ethics of casinos and alcohol to the messy potential of politics, we carefully consider each industry, assessing how our principles and expertise align before deciding whether to sign on or steer clear. Why don’t we work with nonprofits? What’s the difference between one-off personal branding gigs and ongoing marketing collaborations? Buckle up for our answers as we explore the fine art of saying 'no' and the importance of setting clear boundaries in client partnerships.